The Do More Agriculture Foundation (DMAF) has announced Merle Massie as its new Executive Director.
With a background at the Canadian Centre for Rural and Agricultural Health, Massie is deeply dedicated to enhancing mental health support for agricultural producers across Canada, according to a press release. As a grain farmer at Massie Panoramic Farm in west-central Saskatchewan, where she farms with her family, Massie brings personal and professional insights to support DMAF’s work in mental well-being within the agricultural community.
“I’ve been an avid supporter of Do More Ag and its mission since its inception, because I know firsthand the difficulty in meeting mental health needs in rural spaces,” Massie said. “I am beyond energized to be asked by the board to take the reins at Do More Ag and guide it on the continued journey of good disruption for better mental health right across the Canadian agriculture industry.”
The release notes that Massie combines academic rigour with community engagement to bring substantial and sustainable change. Her vision as Executive Director is to ensure DMAF continues to foster and grow an agriculture industry where mental health is supported, prioritized, and normalized. The transition follows the successful tenure of former Executive Director Megz Reynolds.